TravisMathew is a brand that has long been a golf and lifestyle brand. When they started to venture into the womenswear line is when I took a special interest.
The collection leans heavily into the lifestyle component of their business. That’s not to say the gear couldn’t be worn on the course too, but it squarely fills the elevated-casual category.
Founded in 2007, TravisMathew draws its inspiration from the culture and lifestyle of Southern California’s surf, sand, and sun. As a premier lifestyle brand, TravisMathew has created versatile, everyday apparel that seamlessly transitions from work to play.
Think cozy tees, soft joggers, and easy-to-wear quarter-zips. The color palate is both neutral and muted and resembles their men’s core products in that way.
I recently got an opportunity to try out some of the pieces that are part of the brand’s launch into women’s apparel.
The collection is full of elevated basics that serve as golf attire and casual wear. The designs are stylish yet functional as TravisMathew blends performance and fashion. Some of the pieces that I love are the Sapphire Sunrise Skort, Barcelona Ribbed Polo, French Terry Top, and many more.
These pieces elevate casualwear for women. These products offer fabrics that take on luxury brands in accessible designs that transition a modern woman through her busy life.
The fit and fabric are made extremely well. The designs allow you to keep it simple and fit the environment you are in.
Anyone and everyone can look great — and feel great — in TravisMathew.
Do you own any TravisMathew pieces? Please let me know what you love about the brand.