Aluminum-free deodorants are a rapidly growing body care category. Even if you’re a die-hard antiperspirant user, you’ve probably heard people talking about their search for the best aluminum-free deodorant — which can be a long process that often involves trial and error.
In case you need to brush up on the difference between deodorants and antiperspirants, know this: Deodorants don’t reduce wetness. What they do is reduce the bacteria that thrive in perspiration and cause odors. Antiperspirants, on the other hand, plug the sweat duct, keeping you dry — and they plug it using aluminum. But with growing concerns surrounding daily use of aluminum even, major drugstore brands are hopping on the aluminum-free train.
The latest to do so is Secret, who has launched its first-ever aluminum-free deodorant. Available in three scents (Rosewater, Daylily, and Honeydew), the products are totally free of aluminum, parabens, and dyes, and in fact, 60% of the ingredients are found in skin care lotion, making them super mild and non-irritating to use.
This is a major move for a brand as big as Secret, and we’re excited to see where this takes the aluminum-free deodorant movement. I am loving these.
